Trócaire

The campaign called ‘It’s Not Just’, highlights Trócaire’s work in responding to humanitarian crises, empowering women, defending human rights and delivering vital resources to the world’s most poverty-stricken areas. Through emotive photography and bold, impactful wording, this campaign sought to inspire the Irish public; turning compassion into transformative support for those in need.

Creative Director: Mike Garner
Art Direction: Nadia Karim
Design: Ian Fennelly